Digital Campaigns Could Boost 2020 as Year of Youth Vote

If you happen to be a Newsmax subscriber, I spoke to reporter Marisa Herman about the youth voting trends for the 2020 election.

To boost voter turnout among millennials and older Generation Z-ers, campaign strategists have come up with creative ways to reach these voters in a place where they spend most of their time — the internet. Their efforts appear to be paying off as voters under 30 are breaking records casting ballots in multiple key states ahead of Election Day. Stephen Kent had this to say for Newsmax

”The kids are voting at shockingly high rates in 2020. There's no one clear reason why, and campaigns are not doing anything particularly different from past elections. Base turnout is still a main priority for both Team Biden and Trump, and those voters are much older. The youth vote is often driven more by environmental factors, meaning the mood of the country. 2008 saw abnormally high rates of turnout for voters under 30 purely because of the historic nature of Obama's candidacy. 2016 was way down because at that time Trump wasn't taken seriously. Young people have a knack for short-sightedness when it comes to liberal political gains. In 2020 however, Trump is taken seriously and young people's backs are against the wall economically. Their campuses are closed, their bars are shut down, they aren't allowed in major cities to socialize or go to concerts and they are mad as hell about it. Take that and the issue of racial justice that we saw inflamed over the summer, and you have the makings of a youth vote surge in 2020 that is a real risk to the incumbent. Youth turnout this year is going to be as simple as telling them the time and place to vote."